Hyphen Digital®
We run Google Ads with a clear link between spend and outcomes. The focus is on clean structure, accurate tracking, and decisions backed by data.
We run Google Ads with a clear link between spend and outcomes. The focus is on clean structure, accurate tracking, and decisions backed by data.
Senior-led Google Ads management · no setup fee · no lock-in
Senior-led Google Ads management with clean structure, accurate tracking, and decisions backed by data. One flat fee. No junior hand-offs.
Prefer to talk? Call (02) 4091 1741These are the questions we hear most when spend is consistent but performance isn't. If any of them sound like you, you're exactly who we help.
No tiers, no upsells — one flat monthly fee covers the full management of your Google Ads account.
We review or rebuild your account architecture, campaign structure, and settings so every dollar is working with intent.
Accurate tracking of the actions that matter — calls, forms, sales — so decisions are based on real outcomes, not guesswork.
Ongoing keyword intent analysis and negative keyword work to attract the right searches and cut wasted spend.
Compelling, on-brand ad copy with continuous testing to lift click-through and conversion rates over time.
Active management of bidding strategy and budgets aligned to your commercial priorities — not set-and-forget.
Clear reporting that explains what happened, what we changed, and what’s next — in plain commercial language.
A clear, low-friction onboarding designed to get momentum quickly — whether you're new to Google Ads or switching from another provider.
A 30-minute conversation to understand your goals, market, and what’s running now.
We assess your account (or build a plan from scratch) and map the structure, tracking, and budgets.
We restructure or launch campaigns and set up accurate conversion tracking from day one.
Hands-on, data-led optimisation — keywords, bids, copy, and post-click behaviour.
Monthly insight on what moved the numbers, with the same senior person who runs your account.
Senior management for less than the cost of a junior in-house hire.
Our management fee is separate from your ad spend. Your Google Ads budget is paid directly to Google on your own account — so you keep full ownership and transparency over every dollar.
We ask for a 3-month minimum so the work has time to compound — paid search rarely performs in week one. After that it’s month-to-month. No long contracts, no setup fee.
You’re not handed to a junior. The senior specialist who sets your strategy is the one who implements and reports on it.
Most agencies sell you a strategist and staff your account with a junior. We don’t.
Every account is managed by an experienced paid-search specialist — no junior hand-offs, no learning on your budget.
The person setting direction also implements it, so changes happen fast and nothing gets lost in translation.
We optimise for leads, cost efficiency, and real business outcomes — not clicks and impressions that look good on a slide.
You own your account and your data. Tracking is accurate, reporting is honest, and you always know where your spend went.


A snapshot of what senior-led Google Ads management has delivered.
Full management of your Google Ads account: audit and restructure, conversion tracking, keyword and search-term management, ad copywriting and testing, bid and budget management, and monthly reporting — all handled by a senior specialist. There are no tiers or upsells.
One flat monthly management fee — no tiers, no setup fee, no lock-in contracts. We tailor it to your account and goals, so the simplest way to get an exact figure is a quick, no-obligation call. Book a discovery call or request a free audit and we’ll walk you through it.
Yes. Our management fee is separate from your ad spend. Your advertising budget is paid directly to Google on your own account, so you keep full ownership and visibility of every dollar spent.
We ask for a 3-month minimum term so the optimisation work has time to compound — paid search rarely hits its stride in the first few weeks. After that, it’s month-to-month and you can pause or cancel with notice.
No. The audit, build, and tracking setup are all included in your monthly fee.
There’s no hard minimum — you can start from as little as $20/day (around $600/month) in ad spend. A little more gives the campaign room to gather data and compete, so on our first call we’ll recommend a sensible starting budget for your specific market. What matters most is that every dollar is spent with clear intent and accurate tracking.
A senior paid-search specialist — the same person who sets your strategy implements and reports on it. You’re never handed off to a junior.
Absolutely. We’ll audit what’s running, keep what’s working, and restructure what isn’t — while preserving your account history and data.
Yes. We’ll build your account from the ground up with the right structure and tracking in place from day one, so you start on solid foundations.
Send us your website and we’ll review what’s running (or the opportunity, if you’re not live yet) and show you where the biggest wins are. No cost, no obligation.
Book a 30-minute discovery call. We'll review what's running now and show you what will move performance. No pressure, no obligation.